The Land's End electoral ward sits on the far western tip of Cornwall in England, taking in the famous headland, nearby hamlets and the visitor facilities that mark the westernmost point of mainland England. The area is dominated by dramatic granite cliffs and moorland, is the terminus of the South West Coast Path, and attracts a high volume of seasonal visitors drawn to the scenery and coastal walks.
Behind the tourist frontage there are small farming communities, a long maritime history of shipwrecks and rescues, and prehistoric remains scattered across the wider Penwith peninsula. As a ward returning a councillor to Cornwall Council, local concerns tend to revolve around seasonal employment, housing for residents, and balancing visitor services with conservation of a sensitive coastal landscape close to towns such as Penzance.
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